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Reading your free trial pitch reminded me of Jeffrey Gitomer and his book Sales Bible that I read 20+ years ago. Your pitch has similar vibe. As someone else commented, today’s audience may consider the style cringy but very effective once you have the target audience.


Exactly. It still works well if you're authentic. I'll be creating a more modern page soon for cold traffic (just features/direct).

The people who get that page have just purchased my book Antinet Zettelkasten. It's an upsell essentially.

People don't subscribe to the newsletter because they want the newsletter; they subscribe because they want the free gifts. And they stick around through another special mechanism I don't even advertise on the backend. Again, subtleties.




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