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The company behind Stable Diffusion appears to be crumbling into chaos (futurism.com)
124 points by josephjrobison on Aug 9, 2023 | hide | past | favorite | 82 comments


What is this article really about? So many details missing about the $70k bill to assume is the wrongdoing of the CEO or company.

The article smells like someone wants to build an argument against Stable Diffusion.

I don't think that any of the arguments on the article hold to imply that Stable Diffusion (company) is crumbling.

As an example, the "I sold 15% of the stake for $100" argument from the previous cofounder doesn't hold unless proven otherwise by a judge. The context always matter: is not the same selling 15% when there were no investors or IP, to selling it under coercion... but that a judge will be way better to assess than people external to the matter.

I wonder what's the gain behind publishing this kind of "yellow" articles (and to whom)


Really? I think the untrustworthiness of the CEO and their tendency to embellish facts around their background is a massive red flag. These have been reported on multiple times the past few months. Why lie about having a masters degree or working at a trading firm?

And of course you may say that all CEOs are liars. And I would agree. But the smart CEO’s know not to lie about trivial things like education credentials.

I don’t think this is a hit piece. I think the incompetency of the CEO is finally bubbling up to the surface and rotting the company from the inside. And now the original believers are starting to turn on their former saviour.


> Why lie about having a masters degree or working at a trading firm?

Maybe not really having the degree but it mostly being satisfied is a positive with venture capitalist after the richest man in the world had problems with his physics degree.


It was a weird allegation when I paid the postage and got the MA from Oxford a couple of weeks later

https://twitter.com/emostaque/status/1682091613278072832?s=4...

Told them that and more https://emad.posthaven.com/on-setting-the-record-straight

On the cofounder share sale thing it was the Ron Wayne effect with massive sour grapes and him straight up lying

https://twitter.com/emostaque/status/1680774535342358528?s=4...


Can you detail the years of study after your completion of the BA that enabled you to be awarded the MA? Or is this a "free" MA indicating "seniority"?

If it's the latter, then that's deliberately misleading to keep referencing it as if it were a normal MA. I do appreciate your efforts with the open source models though.


Its the standard nomenclature to use when you have graduated from Oxford with 7 years post matriculation https://en.wikipedia.org/wiki/Master_of_Arts_(Oxford,_Cambri...

I don't get the issue when this is a standard thing, was actually at Oxford same time as Mustafa Suleyman who dropped out and is doing just fine, as is Sam at OpenAI who also dropped out of Stanford.

So its not a qualification thing, nor is it a deliberate thing to mislead when that's how you're meant to identify your degree (still weird maths and computer science is an arts degree tbh there).


"7 years post matriculation" -- meaning _only_ that seven years passed since you graduated.

The issue is that describing it as an MA implies that it is equivalent to a normal Master of Arts, when in fact you did not do any further work beyond the BA. Other Oxford graduates may "standardly" benefit from this "confusion", but it's not fair to all of the millions who have worked hard for years to achieve a real graduate degree.

Whether some other famous people dropped out of an undergraduate or graduate degree program or not does not mean that it is okay to pretend that you have completed a master's degree program of work. I do believe qualifications like that are given more weight than warranted, but that doesn't mean that it's okay to be deliberately misleading. Even having lots of other people from the same university doing it doesn't make it okay.

I didn't complete any degree at all. I don't go around telling people (in so many words) that I attended UCSD. Even though I did. Because just saying that without clarification would imply that I graduated.


Interesting, I didn't know that either. If I was hiring I would have assumed the candidate completed additional studies especially if the date of graduation was what appears to be 3 years after graduation (btw matriculation is start date not graduation).

@emadm the wikipedia article you link to explains why it's misleading.


Not really I always used MA (Oxon) as appropriate in my resumes and similar. You don't call it a BA.

I think the thing here is also intention given this is a weird thing, it would make 0 difference in anything I do for me to have tried to mislead folk that I did a masters degree.

I worked as an enterprise dev in my gap year for Metaswitch doing low level programming <= this for example is far more relevant experience.

For the role of an AI CEO typical qualification is actually dropping out tbh


Apologies, I didn't notice the commenter I replied to used "deliberate". I don't think you're being deliberately misleading or have ill intentions given that this is in fact how it works at Oxford/Cambridge.

My comment was meant to convey that I think this convention is misleading in general. If I was reviewing a stack of resumes from not otherwise noteworthy or qualified individuals I would have assumed the MA candidate had graduate level education as I'm unfamiliar with this convention, the Wikipedia article has some survey data regarding this.

I also agree it's irrelevant in your specific case, I honestly didn't even know if you had graduated or from where before this post and this detail doesn't change my opinion of your qualifications.


There is 100% a hit piece effort against stability.

It is extremely unusual, for multiple media outlets to repeatedly write an article against a small startup, that's completely unrelated to customer harm or say employee abuse. Wow, the founder fudged his VC presentations, wow, the masters degree wasn't legit, like WHO CARES?

The only missing piece was the motivation, who exactly holds such a grudge against Emad really?

Then the missing piece finally came to light: https://www.reuters.com/technology/stability-ai-is-sued-by-c...

Basically, this "Cyrus Hodes" guy, thought stability was worthless before StableDiffusion, sold out his stake for $100. That is a fair assessment, because Stability before SD was completely aimless and going nowhere, and definitely not worth anything.

However, Emad spotted an incredible bet, and obtained the naming rights to a latent diffusion model for cheap. And the titanic success of SD instantly propelled Stability to a serious player on the AI world. Hence the 100 mil raise afterwards.

Needless to say, this Cyrus guy is extremely mad. If you check his credentials, he's not a technical guy, but actually extremely political, full of adviser roles to OECD or governmental organizations. Therefore its unsurprising that he:

1. Is able to organize the multi-month media effort in secret, to give journalists the angle to write against Stability.

2. Is ultra bitter about being kicked out of stability (But I doubt he would have been a good leader anyways at Stability, since AI transitioned from being a hype-based industry to a real product driven one after SD.)

In any case, Stability has had some hiccups, but they appear to be recovering very well in the recent months. They've had 3 separate product launches.

1. SDXL, the first successor to SD that finally has community acceptance (So the actual useful fine-tunes and ecosystems can grow around it)

2. Stablebeluga, a fast-follower high quality fine-tune for Llama2 with decent acceptance

3. Stablecode, a open source coding-specific LLM

It shows their R&D team is once again working, and gaining the confidence of the community again, after the two disasters that was SD2.0 and stableLM


I always see this line of reasoning online from hype consumers. The eternal victim complex. Its not fair that negative articles are being written about this humble startup/video-game merchant/crypto exchange - must be a coordinated hit piece!

And then it devolves into worshipping the founder/priest/oracle. Usually by making claims of their supposed genius and foresight. Blah so boring. You can see it all on display in this comment. Emad the genius, yet he lies about trivial things. Yeah who cares that he lied about his master's degree? I mean I agree, who gives a shit about a master's degree. But then why feel the need to lie about it? You don't think that reflects on his character?


> Needless to say, this Cyrus guy is extremely mad. If you check his credentials, he's not a technical guy, but actually extremely political, full of adviser roles to OECD or governmental organizations. Therefore its unsurprising that he:

> 1. Is able to organize the multi-month media effort in secret, to give journalists the angle to write against Stability.

This is cryptocurrency levels of conspiracy theory. Do you have any evidence? Or do you have an existing track record to back up these claims at least?


> Wow, the founder fudged his VC presentations, wow, the masters degree wasn't legit, like WHO CARES

I gotta stop coming here. I just have to. Board the hype train and proudly ignore the red flags.

Choo choo, or something. I swear to God reading the comments here, on average, is making me dumber lately.

Can we fork the community? The MBA, PM, hype beast clout chasers can go to one side, and the folks pushing to GH 10 times a day and actually building stuff can have another?


It feels like this reply is posted by Emad Mostaque


Looks like a hit piece planted to build momentum to oust the CEO.


I personally think the Stable Diffusion product being somewhat open in that I can download it and run it on my home desktop is pretty amazing. That along is encouraging some much interesting innovation in this new type of art.

People are creating all sorts of cool LoRas.


why would anyone bother to sell for $100? I mean just get a job as a UPS driver!


It's possible that he perceived his ownership stake as having negative value - e.g. due to tax reasons or other regulatory overhead (needing to participate in board meetings or whatever), legal risk (they get sued for doing something desperate and dumb and he needs to participate in the lawsuit) etc. But you can't just dissolve your shares, you have to either shut the company down entirely or sell your stake to someone. If he thought the company was truly worthless / negative expected value then $100 is fair consideration.

A famous example of this is Ronald Wayne selling his 10% stake in Apple for $800 because he was worried that Jobs would incur a bunch of risky debt that he'd be liable for.


i would've imagined that a limited liability corporation means that the lowest value it can go is zero, not negative.

A shareholder cannot and should not ever be responsible for the debts of the company imho. As for time costs, the shareholder could just not attend or do anything, if they perceive the work to be of worthless value, and thus, should therefore have zero as the floor, rather than negative!


In case anyone is out of the loop here, UPS drivers have a strong union and negotiated a great rate of pay. The story being spun in the media is that us tech workers are angry about this for some reason.

It's one of the most blatant attempts to pit workers against workers and undermine unions that I've ever seen.


I've got some incredibly worthless stuff that I'd take $100 for.


Is any of it a substantial stake in an operating generative-AI company? If so, I'll buy it for $100; I literally don't intend to do more diligence than that to find a likely overlay.


He wanted out completely and no association after first project failed

https://twitter.com/emostaque/status/1680774535342358528?s=4...


According to the account of someone who has a substantial vested interest in that being the case. (It might be the case, in which "they got what they asked for".)

In a case where each side has a substantial vested interest in their story being accepted as true, it's wise to be skeptical of the claims on both sides and look for other, corroborating or contradicting evidence.


It's pretty clear cut as his suit has three claims

1. Did not inform him of pivot and generative AI art (false, even generated AI art for him)

2. Did not inform him of fundraise/inflows (also false)

3. Either of the above are not legal under Delaware law (also false)

We will find out in a few months I suppose.


I don't know if this is 100% a hit piece if so many people really did resign citing emad as the main problem. If he is a compulsive liar or as incompetent as his co-workers claim then it's a red flag to me.

I remember the one time talked about how he could scrape data behind paywalls and about deliberately bypassing anti-scraping techniques on Twitter. I don't think it was a very good PR move.

In the back of my mind I always had this thought that Stability could be some kind of AI accelerationist fund - hype up a shining future, raise enough capital to clear the bar for model training, release their model unencumbered and gather a fervent following of gracious users, and... not have a fully realized plan for what comes after.

But I have a feeling that even if they go under people will still be talking about Stability and their influence on generative art for a long while, at least until another freely available model can oust Stable Diffusion.


That was just the hate mob attacking

I noted that the most interesting data is behind firewalls as in private data as our entire model is open models to private data => not using that data to train our models

You can also license that data smartly, with royalty schemes and more, three no reason to get past paywalls etc nor do we do so (others do of course)

We are the only AI company to even offer opt outs, first models soon on that


This article is merely summarizing a longer article at Bloomberg, in case anyone would like to read something more substantial.

https://www.bloomberg.com/news/articles/2023-08-08/stability...


> The company also denied claims made in a June article in Forbes that its founder strays from the truth. On stage at a Bloomberg conference in June, Mostaque said that he sometimes is misunderstood. “I’m doing the best I can,” he told the audience. “I have a very definitive view of the future.”

Does anyone understand what is meant by "a very definitive view of the future" in this context?


I reject your reality and substitute my own.

It even has a tvtropes page, which does seem to largely align with the article.


I misunderstood your reply and thought you were saying “I have a very definitive view of the future” has a tvtropes so I Googled it.

Interestingly, a different Bloomberg article from June has a slightly different version of the Mostaque quote, was also questioned by a commenter on HN, and "emadm" (I'm assuming that's him) responded: https://news.ycombinator.com/item?id=36512994

Edit: There's a third article with the same quote too: https://www.bloomberg.com/news/articles/2023-06-28/stability...

That's three articles within 6 weeks by Rachel Metz and Mark Bergen using the same quote. I found it interesting too but that's a bit much (and lazy).


A future where I am not successful is definitely not an option.


Wouldn't happen to have an archive.org version would you?



I gave up on that link after the third or fourth captcha..


What browser do these links actually work in? Every time I load one it is an SSL error with no option to continue.


On Firefox, these archive links go into an endless captcha loop or error: SSL_ERROR_NO_CYPHER_OVERLAP.

But the link works fine on Safari.


I think they have issues with 1.1.1.1 DNS


Thank you so much. I am on basically all of my devices.

Edit: Cloudflare is doing the right thing, archive is being unreasonable - https://news.ycombinator.com/item?id=19828702


Are you using cloudflare for dns?


iCloud Private Relay also uses Cloudflare DNS which I only recently learned in case anyone else was unaware.

With that said 8.8.8.8 is still throwing me into an infinite Cloudflare captcha loop.


I inquired with cloudflare and they aren't serving that captcha page. Cloudflare switched from reCAPTCHA in 2020. The archive page is a copy.


Ha, that's some intense spite over EDNS.


Local DNS cache?


Yeah I forgot to clear this, thanks!



This company may get sued out of existence thanks to Getty Images. I think those advocating for responsible AI should root for Getty in their lawsuit.

https://www.reuters.com/legal/getty-images-lawsuit-says-stab...


Never root for Getty. What an evil company.

Many years ago, we licensed some pics from a small studio. Getty bought them. Claimed the pics were unlicensed (they apparently didn't keep the records of the studio), refused to believe our receipts, and threatened to sue us. Our lawyer said that the costs of defense would exceed the amount they wanted, so we should just pay.

Turns out we were an early victim in a major campaign throughout Europe. They never took anyone to court - just blackmailed a lot of little companies for what they could get.

Evil.


This is a good point. “Responsible AI” in practice means “Closed boxes created and rented out by Sam Altman’s companies” Not “Semi-open boxes created by Some Other Guys that people can use on their own hardware” and we should be glad that the big stock photo site can afford expensive lawyers to codify this natural truth into law.


Why shouldn’t I be allowed to use these models on my own hardware for personal use and experimentation?


According to many op eds that I have read, we should not even consider running models without paying Mr. Altman because there is a mean guy that works on the other models


I think the parent commenter is being appropriately facetious…


Getty will send you a threatening letter demanding payment if you use a public domain image. They were previously sued by someone who received one of these letters for their own photograph. It is worth taking a long and hard look at whether Getty is who you want by your side.


I think you should not because I would like Google Image Search to remain legal.


Google Image Search reads images in order to index and create thumbnails. And similar to Google Search clearly falls within the fair use doctrine.

Stable Diffusion and other AI models however create unauthorised derivative works.


Eh, I'm not sure that follows.

So under U.S. law, the more "transformative" something is (as opposed to "derivative"), the more likely it is to be deemed fair use. The line between derivative and transformative is fuzzy but generally, something like a movie adaptation of a book is derivative whereas parody is transformative.

Given that, suppose I have a cat pic. Google creates a thumbnail of that cat pic, which is, by itself, obviously derivative. But Google includes my cat pic alongside many other cat pics in response to a query for cats, the thing as a whole starts looking more transformative.

Now suppose my cat pic gets sucked into a generative AI. I suppose it could be used to create a merely derivative copy of the original cat pic, albeit with reduced quality, like a thumbnail. But the whole point of these models is to recombine features from millions of images to create something unique. That is, if I tell the model to draw a cat, it combines features from thousands of other cat pics. Which seems at least as transformative as simply showing the same cat pics in a grid.

From an ethics standpoint, the main difference between Image Search and a generative AI is attribution. Google Image Search is just links whereas Stable Diffusion is sort of opaque about its sources. But attribution isn't one of the factors of fair use -- a parody which makes fun of the original without ever directly identifying the original is still parody.

That said, I suppose you could argue it affects the economic impact of the copying, one of the other fair use factors -- it seems plausible to me that AI generated images impacts the market for, say, Getty images in a way that does image search does not. But it's anyone's guess how a court would balance those two things -- courts very often pretend all of the fair use point one way to discussing how factors are balanced.


The key aspects that the supreme courts in the US looked at when they decided on the author guild vs google, was if the use of the work supersede, supplant or become a replacement for the original works. They also looked if google sold portions of the copies, and if the activity enhanced the sell of the original work for the benefit of the copyright holder.

Some parodies has been found as non-fair use when they supplant or becomes a replacement for the original work. People often get upset when that happens with head lines like "they are outlawing parody!", but from the laws perspective the outcome of a situation is actually very important when determining fair use. In the general case, parodies do not replace original works so the law works generally fine. I guess one could also view it as a transformative work in general do not supplant the original work, while a derivative usually do. A generative AI version of grumpy cat might behave more like a derivative than a generative AI version of a generic cat, even if both are using the same technology.


> Stable Diffusion and other AI models however create unauthorised derivative works.

This is a conclusion of law for which neither relevant facts nor legal analysis reaching the conclusion from the facts is presented. Its not even clear what the alleged “unauthorized derivative works” would be; it clearly can’t be images created by the model through prompting alone, since the copyright office determination that they lack the requisite human creativity to be works within the scope of copyright law necessarily means they cannot be derivative works.


I don't think there's a point in law that makes ML models more of a violation than thumbnails are. For one thing, they're a lot more transformative, so thumbnails actually seem worse here.

That's US law, of course. EU law (which Stable Diffusion 1.x was created under) simply explicitly says ML model training is legal for research purposes, so the question is more about providing it as a service.


Fair use is complicated, and it's worth noting that stable diffusion copies orders of magnitude less data than a thumbnail.


Also, an ML model is an index and vice versa.

A sufficiently precise index is the same thing as the original work. See: https://en.wikipedia.org/wiki/The_Library_of_Babel


I create images in my head all the time after looking at art. Am I creating unauthorized derivative works?


Yes. You shouldn't distribute your mind!


Can you point to where in the Copyright Law of 1976 (which was the codification of the fair use doctrine) it states that an AI creating new images after being exposed to copyrighted images during training means the new images are "unauthorized derivative works" even if they do not resemble the original copyrighted image?

(Let me remind you that what the act states is that fair use explicitly applies to, but is not limited to: "criticism, news reporting, teaching [emphasis mine], scholarship, or research purposes.")

Or perhaps you can point to settled case law on the subject?


Stable Diffusion might suck but getty is infinitely much more worse since theyre basically rent seeking


Getty is rent privateering.


Talking about picking the lesser of two evils if I've ever heard of an example. It's like watching ManU and Everton play against each other. You just want both teams to lose.


I like Stable Diffusion! It can run even on old NVIDIA cards (like a 1080) and is truly open source (unlike other companies with "open" in their name). I hope it, or something like it survives.


> A particularly eyebrow-raising claim […] is that the 40-year-old CEO has claimed he was employed as a spy for the British government. He also insists that he's spoken to more than one prime minister about building AI for nation-states.

> Earlier this summer, Forbes published an exposé that highlighted his "history of exaggeration," and in its opening lines notes that Mostaque's claim that he has a master's degree from Oxford didn't hold up to scrutiny.

Those statements are very precise and can really only be true or false. I can’t verify the veracity, but if they’re false, he is lying, not embellishing or “exaggerating”.

There is a forgiving attitude towards compulsive liars in tech startups, and perhaps business in general, but that’s a cultural decease. There is no reason for journalists to play along in shifting the Overton window way into this kafkaesque relativistic worldview dictated by a small group of sociopaths and their enablers.


The spy thing was puzzling then realised it was likely because it my previous work on counter extremism some elements of which were public and they didn’t bother checking

https://twitter.com/emostaque/status/1689376585047003136?s=4...

Masters degree was because I didn’t pay for postage for it to be sent which they acknowledged but spun, got it now

https://twitter.com/emostaque/status/1682124779426553856?s=4...


Oxford confers an honorary MA to any bachelor's graduate who applies. No extra work or exam is required.

https://www.new.ox.ac.uk/oxford-ma-0

The only question is whether Emad applied and was awarded the MA.


So they will give it to you after only a period of time?

> In Oxford (as in Cambridge), the status of Master of Arts is a mark of seniority within the University which may be conferred 21 terms after matriculation.


I don't like hit-piece journalism like this.


The CEO to the side, how is the business side of Stability AI? I believe it’s hard to build a business on open-source AI at this stage. Perhaps through rendering services to other or awaiting for selling themselves? Meta can open sourced their models and weights because they make tons of money from other sources but a startup can only burn investors’ money, though.

For the community, open-source AI is a blessing, no question.


> I believe it’s hard to build a business on open-source AI at this stage.

I would say it makes sense to build a business on running open-source AI models.

I’m a hacker with side-projects. The outputs of ML models are useful to my side projects. But there is a world of difference between whipping up a tiny bit of Python code, or even using a web interface to query an open source model online, than running that same model locally.

For starters, I would need to invest a few hundred bucks in hard disk alone. My 3090 is no good to run a bunch of models, so I would have to invest in a more beefy setup. And, when the hardware is home and properly installed, I would have to spend tons and tons of hours fiddling with the code and its setup.

I rather put all those resources to the direct function of my side-projects, and not to something that, say, Stability AI can offer me for cents and in seconds, at least for the volume of services that I need.

That’s not to say there wouldn’t be scenarios where the financial equation goes the other way, but for me at least that hasn’t been the case so far.


Running AI models is extremely expensive. If you want to offer it to the public, you have to plan capacity very accurately, otherwise, either the quality will suffer or you will bleed too much money, too early.

Take OpenAI for example, even with their enormous popularity, I believe they are still making huge losses. The only way they can survive (right now) is with the huge financial injection from Microsoft. Besides, you can run your AI models on GCP or AWS and other providers easily, no need to invest locally. For a pay-on-hours tariff, it’ll be affordable for experiments. Huggingface is yes taking care of all the “logistics” for you already.


We make private versions of the models and serve them at scale cheap as we have loads of fast chip access when the market has run out.

Had a record month

It’s known as an open core business model

https://twitter.com/emostaque/status/1649152422634221593?s=4...


FWIW, you can definitely run stable diffusion on your 3090. I played around with it on my 3060m (laptop) and it works surprisingly well.

The models are pretty tiny as well, a few GB. I think you could get pretty far with your setup if you wanted too


They have a paid API for Stable Diffusion for one thing. I have been using it.

Operating a Google Cloud VM with a good GPU continuously is expensive for a bootstrapped startup. Sure, they opened themselves up to competition by making it open source. For example, I have also used Replicate quite a bit.

Maybe a lot of their income comes from contracts to fine tune models. For which open source makes things smoother.

Overall it seems doubtful that most of these companies will really make back all of the massive investments. But I certainly appreciate their (apparently subsidized) products.


I'll file this in the folder where I store similar apocalyptic articles. We heard the same about Google, nvidia, Microsoft... And yet we have a new one.


Not sure if this might help? https://www.reddit.com/r/selfhosted/comments/somiq5/little_p...

Tunnels WireGuard over a websocket




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