I guess I don't see this as "right to repair". I think this attached to the importance of the enterprise sales channel. They can pilot this with consumers, but the value here is in allowing the fortune 500 to adopt apple devices and staff for same-day repairs. They just announced and MDM, and they have rolled out the ability for iOS apps to run on m1 macs. To me, this makes it look like apple is vying to become the standard app dev environment for new enterprise apps, and have that inertia drag their devices into businesses. These small changes they've announced all seem to be stacking in that direction.
edit to add:
Security focus and end-to-end control are what the Apple ecosystem is built on. If the results of the trial with Epic go poorly for them, they still have all these features that make their ecosystem a good choice for paranoid/security conscious enterprises. If they get enough of those on the platform, then they have lots of companies depending on that security to back them up when Apple highlights their walled garden approach as a feature.
Apple has always had a self-servicing program for medium-sized and up clients. They don't need this program at all for that and it's not how any Fortune 500 will be doing their servicing.
That's not new and the requirements for participation haven't changed. Minimums are 1,000 Apple devices in the org and 25 repairs per year minimum, only service equipment your organization owns, and a line of credit to pay. Next day shipping of parts (subject to availability).
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To the extent that this new program fills a gap, it's for small organizations that want to do in-house repairs for their stuff, or at least have the option of doing it (and doing it with legitimate parts).
>Apple has always had a self-servicing program for medium-sized and up clients. They don't need this program at all for that and it's not how any Fortune 500 will be doing their servicing.
This. I dont know how many times this needs to be repeated before we could stamp out that narrative Apple is doing it for Fortune 500.
edit to add: Security focus and end-to-end control are what the Apple ecosystem is built on. If the results of the trial with Epic go poorly for them, they still have all these features that make their ecosystem a good choice for paranoid/security conscious enterprises. If they get enough of those on the platform, then they have lots of companies depending on that security to back them up when Apple highlights their walled garden approach as a feature.