Whatever you may think about delicious past/present, the brand name alone should be worth more than that. Than you add in the domain, the SEO juice that must still remain w/ a ton of delicious URLs, the free marketing that he's generated purely from this acquisition, and I could probably think of 5 other immediate wins that would justify that price.
Wow. The other day was a post about successful one-person companies and Pinboard was mentioned. Delicious was also in the time a successful one-person company and for me, it's the most emblematic 2.0 startup. It's a shame how big was the fall but I'm happy it's now in Maciej's hands.
When Delicious forgot to update the browser plugins I looked for a free version, but nothing was as good (and probably as future proof) as Pinboard and it's some of the best $9 (if I remember) deals I've made.
No, you're missing the point. Idlewords already has a business doing the EXACT SAME THING, So the domain itself doesn't matter, but the history of delicious and it's decade(?) of existence of SEO history, of backlinks, of blogs, articles writing about 'best bookmarking service' now can essentially be used to redirect to Pinboard.
And I'm sure, Pinboard has a super low run rate . So any additional revenue is likely straight to the bottom line.
Which means, he paid $35K for an immediate 500K new visits(?) to his business today? Plus the continual link and SEO juice he'll get from all future searches that people do for bookmarking service.
And just to note: searched "bookmarking service" . Top link from 2017 points to Delicious still ( no Pinboard ). Next 2 contain links to Delicious, hell even one that is talking about the death of Google's bookmarking service references Delicious.
> Which means, he paid $35K for an immediate 500K new visits(?) to his business today?
And he only needs a little over 3,000 people to sign up to Pinboard to make it back. Assuming new visits of 500k, he only needs a conversion rate of 0.6% to do that.
https://thenextweb.com/apps/2017/06/01/its-the-end-of-an-era...