Worth remembering: this stuff is an arms race. What we know of Gawker strongly suggests that they'd run this shit no matter what. That NBC will jump on the bandwagon actually makes Gawker's actions less responsible: they driving the whole field into the toilet.

Newsweek was never a great publication, but whatever it was, it's not that anymore: it was sold to the Daily Beast, stripped for parts, and then spun back out and acquired by another company.