I looked at your site briefly. Great idea, similar to patio11's Bingo Card Creator site. Are you doing any A/B testing at all? I think you should be able to ramp up your sales by being more active managers of the site, instead of it being something passive. But even patio11 didn't want to manage bingo cards forever.
Also, the number of template available seems very low. From your home page, if you add up the numbers under "Categories", you only have 10 templates to choose from? You need to get that to 100. Seriously. This is like a business card creator site - you need lots and lots of choices, and people will buy.
Not many want to custom design a complete cupcake wrapper themselves. Just pick a nice baby design and add text to it for the baby name.
Email some of your customers and ask them how you can improve.
My 2 cents. Congrats on the success, and good luck!
Thanks for the tips! There are actually 41 canned designs http://www.makecupcakewrappers.com/Wrapper and users do share some of their custom designs which can then be edited by other users.
But, it's been on my to-do list for over a year to build a wizard on top of the custom designer with a step 1) choose a design, step 2) upload photo, step 3) enter text, type of experience.
Also, the number of template available seems very low. From your home page, if you add up the numbers under "Categories", you only have 10 templates to choose from? You need to get that to 100. Seriously. This is like a business card creator site - you need lots and lots of choices, and people will buy.
Not many want to custom design a complete cupcake wrapper themselves. Just pick a nice baby design and add text to it for the baby name.
Email some of your customers and ask them how you can improve.
My 2 cents. Congrats on the success, and good luck!