This looks very cool - enough that I finally created an account to ask you a question. Can you tell me a bit about the production process for the shirts? Are they made in the US? If overseas, what kind of assurances do you have about working conditions, etc in the factory? If you can vouch for decent working conditions, it would be a big selling point for me (and, I think, for many others).
Our shirts are made by hand by professional manufacturers in China. We work with them closely to ensure that every shirt meets our high standards and is what a customer would love.
Since we make higher end custom shirts which require skilled labor (custom vs. off-the-rack), we focus on quality rather than squeezing out every penny on the manufacturing side. I hope that helps.
The reason we can offer high end custom shirts for $69 is that we cut out the expensive measurement process -- a tailor normally spends at least 30 minutes with you for measuring, while we do it with software. We also have fewer returns (since we're more accurate) and we have fewer mistakes (software vs. writing by hand). Additionally, we sell direct to consumer, so there's no retailer markup on top of us.
This question might have been to me - I try only to buy reasonably ethically made clothing, and figure on paying up to a 50% or so premium for it. I buy a lot of Patagonia and Ibex, but dress shirts are a problem (suits would be too, but luckily I don't have to deal with that very often). I do think that new models of manufacturing have the potential to ameliorate some of the ethical problems as well, by shrinking the supply chain back down so that retailers actually have some idea of what's going on in their factories. Everlane is an example of what I'm thinking about, but I didn't love the shirt I ordered from there, and they only have S/M/L sizing.
