I may be way off, but my guess is not much more than generous signing bonuses. T...

georgekv · on Aug 17, 2009

I'd say the leverage lies with EveryBlock given that MSNBC did not have to buy them.

And if there were competing offers or options available to EB, all the more likely that they weren't picked up on the cheap.

tptacek · on Aug 17, 2009

That assumes that MSNBC wasn't the best of multiple offers. It's not hard to believe that EB could have scored term sheets. It's an impressive and sticky site.

brandnewlow · on Aug 17, 2009

All Things D says "several million" and then quotes the recent Patch acquisition at $10 million, which is their way of saying it's more than that. http://kara.allthingsd.com/20090817/more-local-heat-msnbccom...