Not to say that the ad campaign is a winner, but this conclusion is dubious logic at best. A bad ad campaign is responsible for the revenue drop you say? Nothing to do the with the deep global recession and plummeting consumer spending? This type of stuff makes me hate pageview driven publishing.
I liked the CD bin analogy. Another good one is the clearance rack at clothing stores. Even though it's the same stuff that, a few months prior, was given lots of floor space and displayed nicely on models--it just seems crappier. And even though I know what's going on, I still totally fall for it. Them's some powerful forces, apparently.
Another good one is the clearance rack at clothing stores.
That's pretty interesting, because I buy the majority of my name-brand pants, polos, shoes, and shirts from discount stores like Marshalls, TJ Max, Nordstrom Rack, etc...
Do you pay full price for your clothing from all the designer stores?
No, I go to the discount places too (I was just in a Ross the other day). But I hate clothes shopping, and the discount stores do take more effort. Sometimes I feel it's worth it to not go discount just to be in and out of there faster.
Incidentally, I don't have the same "bargain bin" problem in the discount stores...because it all looks pretty bad.
I don't really get the point of this article. Different tools for different jobs. I have both a dell latitude E6500 and a white macbook. They are both really nice machines, but not really "apples" to apples.
Do research on what software you need, what you want to get done, and... Well I guess I'd better stop preaching to the choir.
