Seriously, think how little money it takes to live, and fairly comfortably - probably only about $20,000 a year. That's nothing for any of the multi-millionaires that roam this site. There should definitely be some kind of criteria to determine whether a person is promising (such as what they've done on their own time), but besides that I don't see any problem with the idea.
But actually it may be a good idea. It would be great marketing.