These things are not comparable. Alcohol is so old a thing we not only built plenty of stable cultural norms around it but we even developed genetic adaptations.
And speaking of culture, as an Eastern European I would argue our rules regarding alcohol are not soft. Yes, we drink, even expected to drink on some ritualized occasions. But contrary to Hollywood depictions, it's not cool to be a non-functional alco in our lands. When society decides you can't manage yourself, it builds harsh zone of exclusion around you. Imagine you have an uncle Jim who is constantly doomscrolling and for that he has no chances with a good reliable woman, his job opportunities are limited to something non-prestigious, people talk about him like he's a dimwit, even kids look down at him. He's recognized as a failure of a man and parents don't miss a chance to remind about the bad example to their kids. That would be "not-hard" rules EE style.
And speaking of culture, as an Eastern European I would argue our rules regarding alcohol are not soft. Yes, we drink, even expected to drink on some ritualized occasions. But contrary to Hollywood depictions, it's not cool to be a non-functional alco in our lands. When society decides you can't manage yourself, it builds harsh zone of exclusion around you. Imagine you have an uncle Jim who is constantly doomscrolling and for that he has no chances with a good reliable woman, his job opportunities are limited to something non-prestigious, people talk about him like he's a dimwit, even kids look down at him. He's recognized as a failure of a man and parents don't miss a chance to remind about the bad example to their kids. That would be "not-hard" rules EE style.