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The entire reason tiktok got so popular is the younger generation (born in the mid 90s to early 2000s) normalizing sharing so much of their lives publicly.

It's given rise to a much richer form of social media and "personal brand" building when done well, IMO. Although I have noticed the tide starting to turn, with the amount of us-vs-them sentiment all over the internet lately.

Honestly, if I was a kid just discovering social media today, I'd be extremely guarded too.



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