To sell computers? 20 years ago, Apple had scientific poster sessions at WWDC and worked to bring PyMol to the Mac. The pictures of proteins you see in the paper were generated with PyMol as are probably >50% of the protein images in scientific papers for the last 15 years.
If Warren Delano (the author of PyMol) were still with us, I think he would be amazed at where we are now with AlphaFold, and all the rest. At least what he hoped for, that software like this would be open source and peer-reviewable, has mostly held true.
