There are a lot of mid-sized companies identified in the book _Hidden Champions of the 21st Century_. I just started the book, but it's exactly the ethos you're talking about here: these companies just focus on a niche, tend to sell to other businesses, and just stay doing this thing profitably, absolutely dominating their niche with razor focus.
I'm reading this book because, well, that's the kind of place I'd like to work. I think it makes sense to get a feel for how these places think, in order to really identify job opportunities
Thanks for sharing. Two companies come to mind: Strix for kettle controllers and Shimano for bike gears. Maybe they don't fit exactly to the Hidden champions category because they’re not very hidden from the public (many manufacturers mention their names on final products, assuming consumers might take that into account). So the criteria for “hidden champions” could be more flexible imo
Strix became less hidden for me personally after listening to The Life Scientific interview with John Taylor [1]. There is plenty of fascinating information, probably because Jim Al-Khalili is a great scientific interviewer. Recently, I recalled it in the context of AI, self-driving, and safety. Strix controllers have a second level of protection if the main automatic shut-off circuit fails. That’s probably why we never hear of fires or other incidents due to a failed Strix controller.
Yeah, I think there's a lot more "good, focused" companies out there than what are covered in this hidden champions book. The book is just interesting to me. It highlights a lot of the economic export strength of Germany isn't due to the large corporations that people know, but a bunch of mid-sized companies people don't.
In some sense, what seems important is a business culture that has a mission or meaning to exist other than make shareholders money. I'd wager their employees will absolutely geek out about what the companies do throughout the organization. A lot of corporations these days, once you get above a couple of layers of management, is all fluff. I can't think of the last time I talked to a mid-level or above "engineering" manager in a tech company about any nuanced or interesting discussion about technology.
I'm reading this book because, well, that's the kind of place I'd like to work. I think it makes sense to get a feel for how these places think, in order to really identify job opportunities
Edit: here's a Wikipedia page on the topic https://en.wikipedia.org/wiki/Hidden_champions