Not even "do good"; even just honest business where you exchange a good or service with a customer for a fair market price.
Technology allowed companies to expand and centralize on a national scale, and capital pushed that to the conclusion we're at now, where there are a few gigantic players (at most) and almost all recourse against bad faith has been precluded. Nowadays if a customer is taken advantage of, they can't drive 5 extra minutes in the opposite direction and take their business elsewhere, or shame the owner in the local paper. Only impenetrable monoliths remain.
Technology allowed companies to expand and centralize on a national scale, and capital pushed that to the conclusion we're at now, where there are a few gigantic players (at most) and almost all recourse against bad faith has been precluded. Nowadays if a customer is taken advantage of, they can't drive 5 extra minutes in the opposite direction and take their business elsewhere, or shame the owner in the local paper. Only impenetrable monoliths remain.