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I'm not a layer but cases have been won against this very practice:

http://www.computerworlduk.com/news/it-business/3334934/goog...

I suppose you could argue the services aren't really free, it's just that advertisers pay for them and not the users directly. So Google isn't really providing a service below marginal cost as long as the marginal revenue of advertising is enough to cover it.



Note, that was in France, where different legal rules apply.




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