I didn't realize either until I saw this comment. The tone of the blog post also felt like it was coming from an individual rather than an organisation, which is not typical of Amazon. I don't know if this was a recent acquisition, otherwise diverting from your primary brand is strange. Unless they feel an association with Amazon would only be negative.
The docs state at https://kiro.dev/docs/reference/privacy-and-security/#servic... that "Kiro is an AWS application that works as a standalone agentic IDE."
But nowhere on the landing page or other pages it states that this is an Amazon product.
What is going on?
Edit: I see that @nathanpeck is the "author" and he works for Amazon, why are they trying to hide that fact?