One caveat is that the intent of this party is not (initially?) to run a presidential candidate, but rather back individual Senators and Representatives.
>Backing a candidate for president is not out of the question, but the focus for the next 12 months is on the House and the Senate
I remember when H. Ross Perot joined the Reform Party, ran against Clinton, and stole votes from the Republicans. In modern times, no third-party candidate has been elected President.
