Or too generic. A lot of the complexity if from trying to support all use cases. For each new feature there is a clear case of "we have X happy users, and Y people who would start using it if we just added Z". But repeat that often enough and the whole things becomes so complex and abstract that you lose those happy users.

The tools I've most enjoyed (including deployment tools) are those with a clear target group and vision, along with leadership that rejects anything that falls too far outside of it. Yes, it usually doesn't have all the features I want, but it also doesn't have a myriad of features I don't need