* I don't remember the acquisition disrupting their strategy much.*
I find it very interesting that the rate of growth in MySpace's membership slowed significantly with 6 months of being bought[1].
I think the quality of their code base and inability to keep up with Facebook's agility is what drove the nails in the coffin
I agree 100%. And I think News Ltd was to blame: they didn't (don't) understand the internet, and didn't know how to manage a high-growth property like MySpace.
I find it very interesting that the rate of growth in MySpace's membership slowed significantly with 6 months of being bought[1].
I think the quality of their code base and inability to keep up with Facebook's agility is what drove the nails in the coffin
I agree 100%. And I think News Ltd was to blame: they didn't (don't) understand the internet, and didn't know how to manage a high-growth property like MySpace.
But then again, it could all be co-incidence.
[1] http://www.petehatesmusic.com/wp-content/uploads/2011/06/mys...