As someone who worked at both Brain and DeepMind: their cultures were very different. Brain was bottom-up, open-field research whatever you want/care for. DeepMind was much more narrowly focused and massively more top-down.
A decent amount of people seem to be unhappy/leaving deep-mind due to the forced focus on AI and lack of freedom currently though. Therefore the point above still stands.
You mean they renamed it/merged it with another group that has similar freedom and focus on research