These people are implementing Skinner boxes[1] for children.
There are literally "engagement" engineers actively doing A/B tests on children to see what makes them more addicted or gets them to spend more money or time on their platform.
There are humans literally doing experiments on children to figure out what stimulus results in more addicted behavior.
Who cares? My kids asked me for skins for years. As the one who owned a credit card and would be the one needed to pay for it I laughed them out of the room.
Maybe parents should learn to parent and tell their kids no.
My kid now older and with a job now tells me how he remembers when he used to ask for skins and I would say no damn way. He also says now that he makes his own money and buys things himself there is no way he would spend his own money on clothing for a video game while his own shoes are falling apart. It’s a waste of money and he said it not me.
So parents need to parent. Typically kids until older have no readily access to money so if a parent acts like one they can tell the kid to forget it.
Me and many of my friends were children when Fortnite came out. We still play, and we now have full time jobs. When fun new skins or dances come out, it’s not uncommon for us to get them.
They’re fun and entertaining. I hardly feel addicted or preyed on moreso than when I buy any other entertainment product.
It's fashion, to an extent. Do you only have a single outfit? Would you even if it was always the right weather for them, and was always clean? Kids often spend a lot of time in these environments, which makes them want variety of expression there.
There are literally "engagement" engineers actively doing A/B tests on children to see what makes them more addicted or gets them to spend more money or time on their platform.
There are humans literally doing experiments on children to figure out what stimulus results in more addicted behavior.
[1]https://en.wikipedia.org/wiki/Operant_conditioning_chamber