> The only location / metering source Uber has the iOS app and there's no additional hardware or software protection on the driver's Uber iPhone beyond the standard OS protections, which are easily circumvented by a jailbreak.
It would be hardly difficult to verify metered distance via Google Maps or one of many other mapping type apps on the iPhone. There's about a million of them.
It shouldn't be our burden to be verify the accuracy or integrity of cab meters, gas pumps, or deli scales. When's the last time you brought your own jug or scale? Common consumer protections like these are what the government should be doing on our behalf. I think there's a clear case for why cabs should be subject to such inspections, and gives us the confidence to jump into any cab. Given the nature of Uber, whether or not Uber needs to fall under the same rules is less clear.
you get a map of your ride with your receipt. one time i submitted feedback when the driver went the long way, which it clearly showed on my map, and uber refunded me for the entire ride. it is an excellent service. i use it all the time in sf.
Although Uber would probably prefer that someone rides with them again and tells their friends/family about their pleasant experience, rather than squeeze a rider for a few more pennies. Their helpful community managers and system for doing a fare review certainly give the impression that they are looking at building a long term business. As a pre-IPO startup facing regulatory issues in a number of cities, they really don't have the luxury of offering a bad customer experience. The alternative is also simple, if someone has a bad experience, they don't have to use the service anymore.
There is zero guarantee that the route you took is the route Google Maps would give you, though. And the time estimates are way off in many major cities.
I got an email showing the route superimposed on a map. The picture I saw was almost an exactly straight line from pickup to dropoff.
If the driver was cheating, then the email would show the wrong route and it would be obvious to me: "hey, I wasn't picked up there" or "that's an inefficient route". I suppose the driver could cheat by small amounts with the duration, but that would be a pretty dangerous game to play because it's so easy to be caught (the exact pickup and duration are also reported) and relatively hard to do (if you hack your phone, it's kind of hard to just say you made a mistake).
If uber was cheating, perhaps it would be more subtle, but it's still verifiable. They'd have to show you a 5 mile route and then say it was 7 miles or something. The danger of being caught for that is way too high to be worth it.
I am more concerned with taxis, honestly. They can take you for a long ride and it's hard for you to tell them otherwise. If you do they can claim "oh, there was construction over there" or "oh, I thought you said XYZ lane not XYZ street". Or, if you ask to be taken to a train station, they can pressure you to take the taxi to your final destination rather than the train (which can be quite intimidating in some circumstances).
It would be hardly difficult to verify metered distance via Google Maps or one of many other mapping type apps on the iPhone. There's about a million of them.