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> There's an old tradition of American stars appearing in Japanese television commercials, [...] before downing what appears to be about a four ounce can of Suntory Iced Rainbow Blend coffee.

Was this tradition referenced or inspired by Bill Murray's "Suntory Time" scene in "Lost in Translation" (2003)?

https://www.youtube.com/watch?v=FiQnH450hPM



Westerners in Japan has been a thing for decades:

> Anyone who has seen Sofia Coppola’s Lost in Translation must wonder for at least a second if there is truth in Bill Murray’s character of a famous American actor in Japan to film a commercial. Well, there definitely is. Huge American and European stars have been hawking products in Japanese commercials for decades.

* https://www.cinemablend.com/movies/western-entertainers-who-...

* https://www.goretro.com/2015/08/sake-to-me-western-celebs-in...

* https://en.wikipedia.org/wiki/Big_in_Japan_(phrase)


She was referencing the ones done by her father: https://faroutmagazine.co.uk/akira-kurosawa-francis-ford-cop...


> Was this tradition referenced or inspired by []

referenced. Here's a couple suntory commercials dating much older:

https://www.youtube.com/watch?v=yyN-aHtAVzs

https://www.youtube.com/watch?v=goUBezKpNmU


One of my favorites:

https://www.youtube.com/watch?v=EgEM8VjHD_0

Andy Warhol for TDK




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