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> The history of computing has many examples of products and languages winning out over technically superior alternatives for non-technical reasons.

Unfortunately, the history shows that such technically inferior languages and products winning out are also because of outright market manipulation by their corporate backers, tons of money in ads, or attacks on competitors. The elephant in the room, is to look at what's generating or paying for the hype and marketing behind recent programming languages like Rust and Zig (for example).

> I think that the massive groundswell of interest around Rust...

A review of the groundswell, around Rust or Zig, is its not attributable to just grassroots or genuine interest, and can significantly be the result of outright astroturfing and artificial brigading. Sadly, many people follow along with the marketing or are bombarded into submission, "must rewrite in X" or "GC all bad and manual all good" foolishness, versus actual use case and legitimate examination of language tradeoffs.



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