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I guess the target audience is audiophiles that are willing to pay $100 for gold plated connectors.


On the other hand, true audiophiles wouldn't be caught dead using Bluetooth headphones anyway. 256kbps AAC? Only 44.1 kHz!? The horror!


Ah, those audiophiles? If anything, that's the perfect opportunity to sell them some [orders of magnitude overpriced] essential oils diffuser with proprietary pouches with... uh... gold nano particles to improve lossless signal transmission over the air.


The target audience is people who don’t want to deal with this stuff and have their sound working as expected and don’t bother to pay $2 a month for it. It’s not free because freeware also requires to provide support.


I like your particular brand of snark.




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