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> IIRC Amazon has sixteen leadership principles, and people are meant to know them. They even have their "bar raisers" who participate in recruitment and such to evangelize this.

Not true. Everyone at Amazon is expected to know the leadership principles in the sense that everyone at Amazon is expected to act without guidance and make decisions in line with the company's best interests.

Everyone at Amazon, including those who participates in recruitment, is expected to operate using leadership principles. Each recruiter is tasked with evaluating all candidates based on leadership principles. Bar raisers are experienced amazonians who facilitate the evaluation and decision-making process by driving discussions on the candidates. As the name implies, the role of bar-raiser is to raise the bar.

> If you can't recall them all, how can you live them all?

This is nonsense. It's like complaining that no one can drive because don't recall all road rules. Absurd, specially in light of one of those leadership principles being "strive to be the Earth's best employer". As if low-level grunts have a say.



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