>There is an easy technical solution to this, just stream ads in the video feeds just like TV does.
You mean bake the ads into the stream? I don't think that's so easy to do in realtime. Even TV decades ago never did this AFAIK: they played the programming from one source, and then switched over to the commercial from another source (probably videotape) at the correct time.
Anyway, if you're talking about permanently encoding the ad into the video, that really doesn't make sense. The ad probably won't be relevant to many of the viewers. YouTube is global, so if someone from France watches a cat video uploaded by an American and it has ads in English for Applebees restaurant, 1) they probably won't even understand it unless they happen to speak English and 2) there's no Applebees in France. The same thing applies if it's an ad for a restaurant that only exists in, say, California: viewers in New York aren't going to care, and the restaurant doesn't want to pay to advertise to viewers outside their area. Even worse, ads normally run for limited times, so YouTube would have to constantly re-encode videos to change the embedded ads.
You mean bake the ads into the stream? I don't think that's so easy to do in realtime. Even TV decades ago never did this AFAIK: they played the programming from one source, and then switched over to the commercial from another source (probably videotape) at the correct time.
Anyway, if you're talking about permanently encoding the ad into the video, that really doesn't make sense. The ad probably won't be relevant to many of the viewers. YouTube is global, so if someone from France watches a cat video uploaded by an American and it has ads in English for Applebees restaurant, 1) they probably won't even understand it unless they happen to speak English and 2) there's no Applebees in France. The same thing applies if it's an ad for a restaurant that only exists in, say, California: viewers in New York aren't going to care, and the restaurant doesn't want to pay to advertise to viewers outside their area. Even worse, ads normally run for limited times, so YouTube would have to constantly re-encode videos to change the embedded ads.