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I'm looking through the top free iPhone apps in Germany and I can't see a clear trend. Also, I'm not sure how to prove or disprove my point - because being a top app is orthogonal to looking like an amateur effort. WhatsApp has long been #1 here, and while I welcome its stock navigation UI for usability reasons, I think their tacked-on timestamps are as "amateur" as their name.


In the top paid apps in the U.S. the trend is overwhelming. Think what you like about the aesthetics of those apps but they're the ones making money.


Well you said amateur, I thought that was about aesthetics. :)

I took the time to analyze Top Grossing US without games. I've gotten a lot of inquiries about HTML5 based apps recently, so this was interesting.

#3 MLB, stock; #5 Pandora, stock; #12 MotionX GPS, custom; #17 and #26 comics, slightly customized navigation bar & stock tab bar; #27 Zoosk, faux stock UI; #30 eHarmony, stock; #38 TeleNav, stock; #46 WhatsApp, stock; #52 iTranslate, custom; #68 Nike+ GPS, stock; #72 Camera+, rather custom; #74 MyCalendar, stock; #81 Pages, stock; #83 DC Comics, slightly customized navigation & stock tab bar; #85 Grindr, sotck; #86 Instaframe, custom; #88 Badoo, stockish; #90 Free Music Download, stock; #93, Palm Reader, custom; #96 TurboScan, stock; #97 iMovie, stock where applicable.

Some of the UIs are badly imitating UIKit, like Zoosk. They still often replicate the navigation concepts, UIKit shadows (skeuomorphism), widget sizes … - I don't think the stock look & feel is dead yet.


By "amateur" I mean that I think the typical app consumer is getting pretty good at spotting stock UI and tends to equate that with a slapdash app, justified or not.

This is more pronounced on the iPad I think.




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