I do agree that new use cases are emerging and it will probably enable tons of new businesses. I'm very gung-ho about the technology myself as well. I guess what I'm trying to say is that the new businesses that emerge because of this are not necessarily going to advertise that they use gaussian splats to do it, it's not a buzzy enough term, and many of the industries it serves just care about the results it delivers. Your average tech person is unlikely to hear much about it. Your average graphics engineer will have probably heard about it, but not know about all the use cases that are leveraging it. And your average person in the industry it is changing won't know what is causing the change (they will probably assign it to the nebulous ai bucket). I fully expect gaussian splats to be a quiet revolution.
Yeah, I see your point. I'd be surprised of Gaussian Splatting didn't make it into the advertising for Digital Twin services if/when they add it (like Bently's iTwin or Dassault's Virtual Twin). Whether that translates more broadly into the market, I don't know.
On the other hand, I'm playing with the idea of a platform which provides a Gaussian Splat based Digital Twin of an environment so other systems can utilize it to share location-based information. Even though I don't think it'll be possible to build without utilizing Gaussian Splatting; splatting may not end up in any of the pitches or advertising directly.