The WHOLE point of the ad in the first place was to make people feel strong positive emotions toward Apple products. It turns out they misjudged and for many people it didn’t evoke the type of emotions they thought it would. It’s not like people are up in arms about a spec sheet.

I think you are being extremely irrational in expecting people to not feel passionately about random things. Companies spend insane amounts of money influencing consumer sentiment for good reasons.