Yep - the AI-generated copies in the first run are pretty generic - that's not the value add (sorry if the demo made it appear that way). The key value adds are (1) Quickly running an A/B test with no code (2) Running inferences based on the test data and feeding it back to the model to generate better copies in the next iteration(shown in the demo video)
I understand better now -- and I was focusing on the AI aspect because it's an interest. But I get the value prop and thanks for taking the time to explain :)
