My brother in law has a farm, and his daughters both ride horses. One a bit more fanatically than the other; she's in college now and I think she actually owns her own horse, which is a bit of a problem when you're living in student housing. They're not rich by any means, so I suspect it's a matter of priorities.
If we're talking about comparison of someone lets say making 5 dollars more an hour then minimum wage in pa, would you describe that person as "not rich by any means"?