We strive to make conversation humanlike, so maybe less contact center ops development, but more focus on performance and customizability of voice interactions. As a startup, our edge over big tech is being nimble and executing fast.
I would keep working on positioning; I feel that your language is woolly at times:
> we focus most of our energy on innovating the AI conversation experience, making it more magical day by day. We pride ourselves on wowing our customers when they experience our product themselves.
This is not useful; you already have testimonials to show what customers think.
Maybe convert that first FAQ point about differentiation into a table comparing you against the closest competitors. Since you talk about performance you should measure it. Use a standard benchmark if there is one for your field.
Good point, note token. benchmarking is a great tool to show differentiation. BTW, apart from what we think is important ourselves (latency, mean opinion score, etc), would you mind sharing what you want to see in such a benchmark? One key metric I like to keep an eye on is the end conversion rate of using the product, but that's very use-case specific.