Regardless of how you feel about Peter Thiel, everyone should read Zero to One. He eloquently ties together the concepts of entrepreneurialism and contrarianism
Real entrepreneurs only go into business because they believe they know something that otherwise efficient markets do not. So that means you have to be a contrarian and believe in secrets or undiscovered principles.
Some of the more interesting data points he includes is the decline in cult membership and belief in secrets. We as a society are generating less iconoclasts, so all that's left in business is an efficiency puzzle.
Cults and conspiracy thinking just went mainstream.
Back in the day, conspiracies were kind of unique and interesting and you could talk to a believer about it for hours about all the details and complications. People put a lot of thinking into it.
Today, conspiracies are like everything else - as shallow as the first page of google search.
Real entrepreneurs only go into business because they believe they know something that otherwise efficient markets do not. So that means you have to be a contrarian and believe in secrets or undiscovered principles.
Some of the more interesting data points he includes is the decline in cult membership and belief in secrets. We as a society are generating less iconoclasts, so all that's left in business is an efficiency puzzle.