> The offer to sell the film was, to put it mildly, not undertaken in good faith. It appears that the company would rather take less money by writing off the movie than sell it for even a few dollars more than that, because they might risk having a rival turn it into a success, which would further embarrass them for never even having tried to market it themselves
If it was really bottom line thinking, they'd accept the $70M, more than double what they'd get in tax benefits, and have another distributor release the film. Instead, they'd rather trash the film than risk looking like fools if they allowed another company to reap the benefits for releasing a hit.
> The offer to sell the film was, to put it mildly, not undertaken in good faith. It appears that the company would rather take less money by writing off the movie than sell it for even a few dollars more than that, because they might risk having a rival turn it into a success, which would further embarrass them for never even having tried to market it themselves
If it was really bottom line thinking, they'd accept the $70M, more than double what they'd get in tax benefits, and have another distributor release the film. Instead, they'd rather trash the film than risk looking like fools if they allowed another company to reap the benefits for releasing a hit.