Tiktok is additional to Youtube, it doesn't replace it. Teens are using both TikTok and Youtube. They are different formats.

Youtube Shorts is there especially because it's a different market that they want to capture.

> Wat. Where are you getting this? Spotify has better churn statistics than YouTube.

Unless you live in the few countries where YouTube has a competitor, they have a 100% market share on this kind of format.

Youtubers don't even bother to republish the video somewhere else because they know themselves that its a monopoly.

> they have a 100% market share on this kind of format

YouTube videos being the format?

Google owns YouTube. Google pays Apple tens of billions to keep its search front and centre. If Google thought YouTube had the leverage you do, wouldn’t you think they’d try swinging that around?

> YouTube videos being the format?

Youtube is the TV of the 21th century, it's not only the format but what you find there which is unique.

> If Google thought YouTube had the leverage you do, wouldn’t you think they’d try swinging that around?

Because there's no competition between both companies? Why would they do that? Google is pretty happy about their current position.