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LinkedIn is like certifications now:

There's an entire industry around claiming it's important, using it, optimizing it, etc.

But all of that is orthogonal to getting actual work done and the skills to do so.

... or in other words, LinkedIn is what would have happened to Craigslist, if CL had decided they wanted people to spend more time on the site, instead of concluding their business as quickly as possible.



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