lol what? It's just that every story has two sides. Back in the days I had a small ISP and we engaged someone to sell it. In my opinion it was the best ISP in the world, in his opinion (seller) it was just one more product that he was selling. So i can imagine that other people selling their company feel like their are selling their own baby, and that's their baby are super special, but for people doing M&A, it's like selling used cars.

There's a difference between your business being just another business, and your broker intentionally under-valuing your company so that their own acquisition farm can acquire you cheap then flip you for the actual market value and pocket the difference.

The first is a reality of business. The second is a conflict of interest, immoral, rude, and should be illegal.