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As soon as I get to a point where I would normally get zero notifications from FB/IG, they invent a new way to give me a notification. Always.

Usually it's something like "Group x has a new post, click to read it now!" where X is a group I haven't visited in years and would never give me a notification before. So I click "Only get notifications for friends posts in this group" and then it happens again with one-three other random groups the next week.

It's all about trying to get the user to spend the most amount of time in the app.



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