The sleight of hand that has been perpetrated here is to conflate "value", as in the degree to which something is good, with "value", as in the market price for which something can be purchased, in order to suggest that markets reveal how good a thing is rather than merely how scarce/in demand it is.

> Those bring insane value

but those value is not privately captureable by them, but is instead captured by the students, or the patients etc.