The big players are just late to the game, but have been making cars for decades. They will easily overtake Tesla on number of EVs built as they transition.
Tesla isn’t good at making cars. And every year my confidence in full self driving goes down. They are good at charging though and will print money doing that.
Tesla is now closing in on run rates of 1.5-2 million. They are on bath to overtake companies like BMW in total sales. They are already far more profitable.
You seem to still think of Tesla as some small fish. Tesla is the biggest BEV producer in the world by a large margin. They produce more EV then all of the major German producers put together and at better margins.
Volkswagen is the 2nd largest car company in the world and they have been all in on EV for many years now, and Tesla is highly competitive with them and actually makes far higher profits.
A high level Toyota engineer said of the Model Y 'its a piece of art' (and that was not even the newest generation). Volkswagen CEO said that Tesla is beating them on production efficiency.
If you want a reality check, go look at Toyota first EV and compare it to Model Y. They are not even in the same class, Tesla beats it on literally every metric.
If you still think large car companies can just easily spin up millions of EV per year, you are deluding yourself. You are even more optimistic then the car companies own incredibly optimistic predictions. Ford and GM have even stopped saying they will catch Tesla, its now a race for Nr.2.
> Tesla isn’t good at making cars.
Based on what? Your subjective insights?
Tesla cars have very high margin and are cheaper then competitors in the same class. But they suck at building cars?
Tesla cars have high costumer loyalty and high consumer satisfaction in every survey? But they suck at making cars?
Are you sure your not mixing up your personal feeling with the real world.
> And every year my confidence in full self driving goes down.
They don't need self driving to be highly profitable.
> They are good at charging though and will print money doing that.
Actually charging doesn't make much money, its a terrible business.
If you include PHEV, Tesla is second behind BYD. Even if you look at EV only, the margin is not insurmountably large. When the big automakers (Ford, GM) truly change over they will dwarf Tesla.
But I'm not including PHEV as those are a very different supply chain.
> the margin is not insurmountably large
Mhh sorry what?
Look at how tiny Ford is. And you have to understand that Ford was very, very late at doing battery partnership. Their battery factories are very late. So they will not scale very fast the next 3-5 years because of battery constraints.
At the same time, GM on this diagram looks way larger then it is in reality. The reason GM looks big is because of one tiny China only micro-car that yields almost no profit and will never be exported (and sales have gone down this year already). Their actual Ultium sales are barley existing.
You keep thinking these companies are so much bigger then Tesla, they are not. Ford and GM have less then 2x the revenue of Tesla. Tesla has faster growth and less debt and less aging infrastructure (they have brand new factories) and now legacy business. In terms of available capital Tesla can actually deploy far more, and raise money far more then Ford or GM.
Let me give you an example, Volkswagen. The ID.3 is comparable to the Model 3 and it came out in 2019. It was part of their MEB platform, something they had majority invested years before that. In 2018 they said they would invest 50 billion $ and have since increased that. Clearly they matched Tesla in spending for the last 8 years or so. And yet look at the chart, they have half the BEV sales of Tesla. And Volkswagen is consider very successful in the EV world.
You vastly underestimate how hard it is to transition to EV. Just because Ford, GM, Honda and so on are bigger then Tesla, does not magically mean they can just start mass producing EV. Go at actually look at how hard it is to scale, even for large companies with huge ability to invest.
> (Ford, GM) truly change
Have you looked at Ford and GM own predictions. Because you seem to have a higher opinion on these companies then they themselves have.
Ford just talked about how they would be losing money for many more years and then only just match what Tesla is doing just now.
Large companies often over promise what they can do. But you actually go beyond that and claim that they under promised and will do significantly better then they themselves believe.
Of course GM just learn a hard lessen with their initial battery factory, scaling is hard and that why Ultium had almost no sales in Q1.
Sometimes I feel like people live in a different universe than me. Do you know how many electric vehicles Tesla is likely to deliver in 2023? 2 million.
Do you know how many GM is hoping to deliver? 150,000. Do you know how many they have delivered YTD? 40,000. And they're ahead of Ford, Rivian, and all other US EV manufacturers. Only cheap Chinese only EV brands have a similar volume.
"Easily overtaking" Tesla is not happening at this point. It will be a real fight to ramp production up to Tesla numbers. Did you know that the Tesla model Y was the best selling car in the world thus far in 2023? Not EV, car. It beat out the gas powered Toyota Corolla.
The big incumbents (US, EU, Japanese) have high cost bases and may struggle to compete on price with Tesla, as well as emerging Chinese competition.
The real "secret sauce" behind Tesla right now is that they've figured out how to produce affordable, desirable EVs at scale while maintaining industry-leading margins.
I wouldn't call the established players "late to the game" vis-a-vis self-driving. They've been dumping plenty into research and acquisition and are probably near parity with Telsa.
The perception of the larger players as laggards comes from the fact that they aren't as keen to lie consumers and investors. Their leadership doesn't enjoy the same privileges as Musk does.
Tesla isn’t good at making cars. And every year my confidence in full self driving goes down. They are good at charging though and will print money doing that.