What guarantee is there that those inline ads would be rendered by the 3rd party client?
What incentive is there for the API users to add in ads that reddit serves for the 3rd party client users? Can reddit be guaranteed get a share of the revenue for the IAP of "block all ads?" Is it worth it for reddit to do it when they can't control the price of said IAP ($0.49 for "block all of Reddit's ads")
> What guarantee is there that those inline ads would be rendered by the 3rd party client?
Because if it isn't then reddit can simply revoke their access.
How can reddit know if the ads are being stripped out or not? Simple - download the app, run it and see.
The API license can always force things like:
1. Only for apps, whether mobile, desktop or web (i.e. forget about training your LLM on the data)
2. License revoked if content is modified in any way (i.e. no stripping out ads)
It's not that difficult, honestly. I've signed more strict agreements with companies (NDAs, and so forth) to access their system, their data, etc.
Sorry, why do you think this is a hard question? They look around at the big clients, see anybody who has violated the API's TOS by removing ads without special permission, and kill their API keys.
Wouldn't it be easier for the app to pursue its own monetization and charge for API use?
A headless program that does moderation actions (changing flares, approving or deleting posts, updating wiki) uses the same API that a mobile app would use - and ads would only get in the way of those tools.
If the app is poorly behaved or you have a very heavy hitting backend service, then you pay more. If you (the app owner) wants to put advertisements in the user's view - that's up to you. If you want to do offer the app advertisement free out of the generosity of your heart, that's up to you.
The API calls cost the same no matter how they're made - the API doesn't care where it's called from. Be it polling backend service, moderation tool, or mobile app - it's all billed the same with the exception of it being free for certain exceptional cases.
That's much easier to work with for all parties involved.
I get what you're saying, but that's a bad approach for all concerned.
For Reddit Inc, it's bad because they'll under-charge for things where they could capture more money, and over-charge for things that are helpful to their platform but not directly profitable, like moderator tools.
It's bad for developers because it forces them to deal with having a revenue model well before they're ready to. A lot of people just like building things, and only worry about revenue once it's successful enough to matter.
It's bad for users because all sorts of tools that would be free now have to charge them. Instead of somebody just hacking together a moderation tool suddenly has to find a way to pay for it.
The headless case is easy enough; in each content blob you include an "is_ad" field. Tools that are user agents display that content. Tools that aren't are free to ignore it under the TOS.
> Your application is commercial if you're making any money with it (which includes in-app advertising), if you plan on making any money with it, or if it belongs to a commercial organization.
Otherwise your app (for all users) would fall under:
> Your use of the Imgur API is also limited by the number of POST requests your IP can make across all endpoints. This limit is 1,250 POST requests per hour. Commercial Usage is not impacted by this limit. Each POST request will contain the following headers.
> Selig says Reddit wants $12,000 for 50 million API requests, while Imgur, a similar social media photo site, charges $166 for 50 million API calls. Selig says even if users were willing to pay out of pocket for the API costs, Reddit announced the new billing plan one month before it would take effect, and Selig says that's just not feasible for developers.
That puts it at about 3x more than Imgur's published rates.
For someone hacking together a moderation tool, I have done this (wiki updates) It means that my run to get data on a few hundred subs would cost me about a quarter. When I was in testing, I was only doing about 5-10 calls though on a sub that I managed so that it wouldn't go haywire somewhere else.
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Consider the outrage where an API key is yanked (for whatever reason) with Twitter. Yanking an API key gets even more problematic if there is an existing business relationship.
You're also proposing that someone periodically audits the different reddit clients to see if they are displaying enough / all the ads and that there aren't any uber style shenanigans where if it is found to be coming from the IP block that Reddit owns it shows ads while certain users (who subscribed with a private non-apple subscription) aren't getting ads.
> You're also proposing that someone periodically audits the different reddit clients to see if they are displaying enough / all the ads
No, just the big ones. Which they will know, because they'll know the API usage. Below some level, it doesn't matter if somebody's doing it wrong.
> It is just easier to charge for an API.
Easier in the sense of less labor for a few people at Reddit? Sure. But who cares? The goal isn't making it easier for a few low-level employees. The first goal is to create maximum value. The second goal is to extract enough cash to cover the costs of the value generation, plus a bit extra. If something is not easy but is profitable, that's a-ok in business-land.
The simple and fair approach to monetizing the API is to have it be a simple "this much for these many calls."
That makes sure that applications are incentivized to write code well that doesn't take advantage of a free resource.
The Apollo push notification part of the server is hitting 600 requests per hour per user - 10 requests per minute per user. That has a cost to it for Reddit even if not a single page is rendered for a mobile app.
It doesn't matter if it's a headless moderation tool or the push notification server or an exceptionally poorly behaving front end. API requests have a cost that up until now have been free.
If Apollo turned off the notification server, he'd be down to pennies per user per day for the app. If it was scaled back to a request every minute it would be $1/day/user. Scale it back to a check every 10 minutes and you're back to pennies per day per user.
As it is, it was designed with a free and nearly unlimited rate limit available.
Trying to do an audit of advertisements being displayed (again, easy to defeat so that the auditor sees the ads while others don't) this doesn't fix the problem that apps are taking advantage of free resources that aren't free to the host.
If the cost of the API is too high for the load that it (and any backend) puts on the host, then it should be up to the app designer to find a way to monetize it - it is their responsibility to write the code within the limits that it can afford.
This seems very backwards to me. The job of business isn't to do the "simple and fair" thing. It's a) to generate maximum value, b) to extract enough cash to pay the bills and then some, and c) work to keep costs at an effective minimum.
The marginal cost of a single API call is approximately zero. Reddit, like most SaaS businesses, is much more about fixed costs than variable costs. I think they are much better off following the standard freemium approach, where they give away what's basically free, and then use value-based pricing to get a fair share of the possible revenues. The sort of cost-based pricing you suggest a) doesn't match their cost model, b) overcharges for valuable things that may not produce direct revenue, and c) undercharges for things that are especially valuable to users.
Right? That's what I've never understood. Putting ads in the API is irrelevant, since the 3rd party clients will just ignore them.
The Reddit that the loud minority wants is never, ever coming back. These protests are just a blip -- if you don't like what Reddit has become, your only recourse is to leave.
What incentive is there for the API users to add in ads that reddit serves for the 3rd party client users? Can reddit be guaranteed get a share of the revenue for the IAP of "block all ads?" Is it worth it for reddit to do it when they can't control the price of said IAP ($0.49 for "block all of Reddit's ads")