> The backlash against Snapchat’s My AI comes at a time when the hype around AI is at an inflection point. Companies are weighing how to integrate AI into their businesses, not if they should.
Which is probably the problem here. There is no obvious reason that Snapchat should have a chatbot at all, but it's one way to incorporate the Hype of the Year, so... (We saw the same thing with crypto showing up in weird places a couple of years ago, for the same reason)
Which is probably the problem here. There is no obvious reason that Snapchat should have a chatbot at all, but it's one way to incorporate the Hype of the Year, so... (We saw the same thing with crypto showing up in weird places a couple of years ago, for the same reason)