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Elons reply “I only learned about it now!”. What a crock of shit. We literally went through reporting a few months back where he was clearly instructing the team to make sure his tweets always come up, for everyone.


If I remember correctly, he noticed that his account with 100,000,000 plus followers was only getting 40,000 or so views. This lead to a Twitter engineer saying maybe his content wasn't interesting enough to get views and getting fired. And later on Musk said that they found a bug in the fanout system because his account was so big it basically broke things and they fixed it.

I remember everyone agreeing with the Twitter engineer who said maybe his content wasn't interesting enough, while to me that seemed odd. If people follow an account and they tweet and they're online they should have a high chance of seeing that tweet. That's the entire point of following someone. If someone I've followed tweets something I would like to see it.


The fanout bug was in weighting how blocks affect visibility and fanout. Apparently it was an absolute and not a relative thing, so the huge amount of blocks musk has affected their visibility.


You don't, at least for me, I have 5700 followers and most posts (with art) only see 200-500 impressions, whereas a year ago I was getting 3000 on average. The Following tab is clearly (at least for me) not in timeline order, so most of my followers never even know I posted anything. Since I post art most of my followers are artists, so you would think they would see them. Impressions (which are Twitter putting tweets in a timeline so that people scroll by them) are not under the control of the poster. Likes per impression for me are up, so interaction is higher which is supposed to increase how often tweets are shown, but only timely retweets seem to help any.

I am trying to figure out how the algorithm decides on what to show in the Following tab, but the code is way too big to analyze without being able to run it and look at logging/metrics/stats.


Yeah but presumably he didn't think the devs would tag a specific metric for "elon", which would later be open-sourced. It's one of those things that makes more sense in retrospect...


Should have called him "Big E" to obfuscate


"The big guy", it's foolproof!


I think it was more narcissistic than that.

As in: "My tweets are very important, if they don't show up on top, it means the algorithm can't recognize what is important, it needs to be fixed". And the team, who probably didn't see in which way Elon Musk's tweets could be that important besides the fact that he wrote them, they just decided to give Elon Musk's tweets a boost.


The most hilarious things to me was when I was reading some (unrelated to this drama tweet) posted in an article and the top recommendation was Musk's tweet that he doesn't artificially promote his tweets.


From what I understand of upthread, it doesn't "give elon musk's tweets a boost", rather any change which downgrades musk's visibility is considered a regression.

Obviously the end result is similarly that musk's visibility can never decrease, but it's a more technical (and to the letter) compliance with the specifications.


Sounds like you are reading minds here.


Now someone is surely getting fired.


> We literally went through reporting a few months back where he was clearly instructing the team to make sure his tweets always come up, for everyone.

Feel free to give me a source for that, but I'm pretty sure that's not true.


It was widely reported in the days following the Super Bowl that he personally ordered his Tweets be boosted after a Tweet by Biden got more engagement than his similar Tweet [0].

As far as I can tell, he did not instruct Twitter employees to make his Tweets appear to all users, but he did want them to make his posts appear in timelines significantly more often. This lead to reports of users suddenly getting their timelines flooded with lots of his Tweets.

It seems like there was a rush within Twitter to raise Musk’s engagement numbers by altering the recommendation algorithm to specifically boost posts from his accounts. The special boost factor was later reduced, but allegedly still exists.

[0] https://www.theverge.com/2023/2/14/23600358/elon-musk-tweets...


Wrong. Elon noticed his tweets had low engagement relative to his follower count compared to other accounts.

After some digging in the code base it turned out that there was a de-boosting factor based on the absolute numbers of blocks your account had, which affected popular and controversial accounts (like Elon’s) unfairly.

This investigation was initiated by Musk but it resulted in a great improvement in the algorithm with no special treatment for his account.


Well that's what the claim was. I never bought it, to me it sounded very much like the "Dear Leader Kim observed during the factory tour that one of the machines was miscalibrated and that productivity could be increased tenfold". Remember that he'd just fired an engineer on the spot for suggesting there wasn't a technical reason behind his lower engagement, and that the unspoken reason was he's frankly just a bit annoying and his epic meming CEO shtick was wearing thin. So I think when he raises the issue again, they just implement `author_is_elon` and they get to tell him that actually he is good at posting after all and there was just a weird technical issue they have now fixed.

Elon's happy, the engineers he turned to kept jobs and any time I find myself in the "For You" tab I see Elon's memes and his @catturd2 RTs.


That directly contradicts the article:

> By Monday afternoon, “the problem” had been “fixed.” Twitter deployed code to automatically “greenlight” all of Musk’s tweets, meaning his posts will bypass Twitter’s filters designed to show people the best content possible. The algorithm now artificially boosted Musk’s tweets by a factor of 1,000 – a constant score that ensured his tweets rank higher than anyone else’s in the feed.

> Internally, this is called a “power user multiplier,” although it only applies to Elon Musk, we’re told.

It seems indisputable that Musk’s account gets special treatment, even if some of the changes may also boost other controversial users.

You did not reference any sources, while the article claims sources inside Twitter gave them this information.


Elon spoke about this in the Twitter earnings call https://www.youtube.com/live/6bgCqskBmtk?feature=share

Anonymous Twitter sources have zero credibility since a good portion of the employees still want to oust Elon.


Anonymous Twitter sources may have _low_ credibility, but Elon musk has _exactly zero_ credibility at this point. He has a significant and proven track record of making false and misleading statements, even ignoring the many many more difficult to prove allegations.

In my personal experience, software engineers, when you ask them about technical matters like "does the code do X" or "is there a condition for Y" are generally pretty honest. Programming is a task that requires being able to have structured and literal reasoning, and asking engineers about purely technical details usually triggers that response, even if you can imagine a social motive for lying.


Disagree, Elon has high credibility IMO, certainly higher than an anonymous source with incentives to slander. Not saying he is perfect but given the scrutiny he is under and how much he is “in the arena” pushing the envelope.

Elon is furthermore a software engineer (he wrote ALOT of code at zip2 & paypal) so your argument falls flat in that regard.


Credibility from what exactly? Having last year's most expensive mid-life crisis? He once had some credibility, no one will deny that. Respect is earned and lost.


I think him buying twitter was great. He is lightyears better than previous owners & management. He is also running two other companies doing extraordinary things in the world.

Of all the people you can hate on in the world, hating on Elon is to me very odd. Tall poppy syndrome I guess...


You're making it sound like this commenter has some nasty personal vendetta on Elon, when it's just that Elon's a goofy dude who keeps embarrassing himself in a very public way.

This isn't Tall Poppy syndrome. This is Sideshow Bob repeatedly walking into rakes and getting smacked in the face.


He makes way more mistakes than I would like as well. But he also has made a lot of fantastic decisions that IMO outweigh by magnitudes the annoying irreverence he displays.

By the way, I’m not excusing his behavior by saying this, but I’m pretty sure the irreverence is a complete response to the struggles and pain from non-stop attacks from fighting giants in the arena for years. Putting yourself out there, living in the arena, especially to the extent he has, is super hard. Most of us don’t have the courage. If you do, you’re welcome to enter it and try to be a better role model. The world needs it.


He tried to fire a disabled employee via a public tweet without speaking to them privately first, and then had to retract it. This is McDonalds McManager behavior, not CEO behavior.


Musk did not write a lot of code at PayPal, that's factually incorrect. And he was ousted and replaced at PayPal because he was trying to make technical decisions that would've killed the company.


Note that some of the "false" statements later turn out to be true. E.g. holding child a last heartbeat happens (ex-wife held him for death rattle, elon for last heartbeat)


[flagged]


I didn't use to like the guy and I'm neutral now, but I could return the same question to you that you asked the guy you're responding to.

Why are you so determined to carry water for people that dislike Elon who don't know you exist and wouldn't care if you did?

But all jokes aside, he quotes a real person, responding to an anonymous source. Why does that warrant a personal attack?


looks like evolve2k is himself the source. maybe he was a twitter employee ?


While it was thrilling for a moment to imagine myself as a disgruntled former Twitter staff member, that is not the case and I have not been employed there.

My statement above was to read ’we’ as in as the tech community not ‘we’ Twitter staff; others have quoted some of the sources on this thread, but it was definitively reported by a few different outlets at the time.


ah cool thanks for figuring out they were the source of https://www.businessinsider.com/twitter-boosted-elon-musk-tw...




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