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But but but 'Google is done', 'it is all over for Google Search', 'Google will be dead in 2 years'. /s

Such recent headlines and early proclamations of Google's competitiveness in AI have been erroneously under-estimated here. As soon as OpenAI announces their AI advancement and model, someone else with more money (i.e Google) scales up the parameters, training data to surpass them.

The only way to make both of Google and OpenAI's LLM solutions irrelevant is for someone else to scale up the parameters with a resulting smaller model size and then open source it to all. Neither OpenAI or Google is willing to do that, but it is highly likely that someone else will.

The real 'disruption' and game changer is an open-source smaller model with multi-billion parameters matching the capabilities of ChatGPT.



Well, I see a big problem with this release.

Let's imagine a user journey:

User makes a request and then there's text, no ads (for now) no links to get you out of search page. So where does Adwords get triggered if there are no linked events? Then advertisers will see a drop in traffic because Google is literally giving the answer instead of making people click to search. This will accelerate the cycle of reducing ad spending, which will make things more difficult for Search. Then SEO marketers and basically all the web industry around Google will see a massive impact as well, because they cannot "optimize" anything that makes people click. The main problem is the dependency of Google on ads (60% of revenue). I see Bard as a negative downwards trend that will decimate the company even further.


There’s a big difference between a query for a fact and a query for a problem. Search engines probably make the big bucks on the latter (users with problems likely spend $ to solve them). I can see the middle man affiliate blog doing poorly because of LLM query responses, but advertisers will probably pay handsomely to have their products recommended after a user prompts the language model with a related query, or conversation.


Google hasn't released anything.. overhyping and under delivering so far.

This product if successful initially kills content creators reason for creating content and creates this cycle where the ai has less information to use and becomes useless.

I would block google if they took content and provided no visitors.




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