Websites will optimise for AI eyes rather than Human eyes. Advertisers will pay to embed information in the websites that is read by AI, which subtlety makes the advertisers' products more valuable in the eyes of the AI. Then the AI would ultimately spit out information to users that are biased towards the advertiser's products.
It isn't. IDK in the anglosphere, but in the hispanic world this already being done, and for years. It's platforms where you buy articles from websites (even some newspapers), and even more, you can share the cost of an article between a number of advertisers.
Of course the impact of this has been inmense and the spanish internet is filled with the same crap as the anglo internet, and trustable sites are piled under tons of noise.
I had to map a bunch of communities in spanish and post it in my blog because they don't appear in the search results anymore. Just to remind myself that they're out there.
I'm planning to do the same with blogs.
I guess we're going to rediscover directories and the problems associated with them, but currently the 'open internet' is a mess.
ChatGPT tools will just change how money flows and the incentives. Lots of spammers will get out of business, but many others will thrive. No ads, just deception.
This already exists in the US. All of the “PR news” sites are just paid PR releases. They make the product/company look good while spreading it over many sites to boost SEO and recognition but would also cover this.
We already know that advertisers aren’t willing to pay that much for “subliminal” advertising. People have been trying to do product placement in movies and shows forever and it’s never really taken off.
The entire concept of an Influencer is just a front for product placement. The difference nowadays is that people are actively looking for the commercials and ignoring the movie.
Product placement is everywhere. Next time you watch a movie or show, look for the clothing brands, computer brands, car brands, wine brands, etc. everywhere.
And think about sponsorships. From soccer to nascar, sports is covered with branding.
This seems factually incorrect. It's hard to find consistent historical numbers but what I can find implies pretty steady double digit growth over the last decade or two.
If you have good sources that say otherwise, I'd love to see them.
