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> Why is something that soany people so obviously want not being built? Why is there no "slightly more clunky and no glass on the back" 'caseless' option?

Let’s try this another way.

Pretend your a phone company, and pretend that 70% of people use cases. And pretend 50% of those are zealots about cases and are offended at even the suggestion that they might ever go caseless. I think it’s less than that, but whatever.

So you’ve got three choices!

1. Build totally different phones for case and caseless. Everything from development to tooling to distribution is totally separate.

2. Focus on one market or the other, but not both

3. Ship a phone that works great caseless, and cases that can be attached for people who want bulkier phones.

Now, even if you personally hate the idea of a caseless phone, I hope you can work through why it is more economically and environmentally efficient to make cases an add-on.

I’m sorry the market isn’t serving your needs. I’m less sympathetic with anyone who insists their particular niche is actually the silent majority that would obviously be the correct group for companies to center every product decision on.



I don't get what you are suggesting here. Companies build separate phones for separate market segments all the time if it attracts customers. Moreover, there are many companies building phones.

Yet there are ~ 0 caseless phones out there. Your argument does not explain this _at all_. How you can look at this situation and pretend it's not an obvious market failure is beyond me. The only question is what the origin of the market failure is, and whether regulation could help. I don't think for cases regulation is an appropriate tool, for USB and replaceable batteries I think it is, for SD Cards I am not convinced either way.

But to have a meaningful discussion on this, it's first necessary to acknowledge how irrational the phone market actually is, which seems to be something that some people are (ideologically?) opposed to in this thread.


> Yet there are ~ 0 caseless phones out there.

Maybe in your social circles, but I can only think of a few friends that use cases. Screen protectors are more common I think, but you can’t see that at a glance.



I meant 0 phones to buy designed for caseless use.




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