Little guys don't have their mansions paid for with the money coming from China. So it makes perfect sense they would be less afraid than LeBron. They have less to lose here, and a way less likely chance to actually lose anything at all due to this.
All those rich celebrities are not afraid of China per se, or any other rich totalitarian regime (the World Cup in Qatar comes to mind), they are just too corrupt to care about anything else then their huge pay checks. The same for companies so.
Makes sense, if you think about it. because it is just peak capitalism, unchecked by anything else then the need for money (the best approximation for power the west has).