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I have noticed the same thing lately. I don't think it's Baader-Meinhof as I've seen my personal BM-uptick in ADHD content 2 years ago after my own diagnosis.

My theory is that it is a general increase of awareness around both ADHD and autism (and some other neuro-divergencies) in mainstream media. Fueled by the pandemic/lockdown situation which seems to have surfaced a lot of pre-existing ND problems for many people.

I'm in Europe and before COVID, going to a therapist was often viewed as only necessary for trauma. During and post-COVID everyone and their dog is seeing a therapist for focus/burnout/anxiety/motivation issues. Which could lead to an increase in diagnoses, which in turn leads to more people talking about it. Feed that into the Twitter/TikTok/Insta feedback-loop combined with the media jumping on it and we get the current situation.

It's either that or the vaccines do cause autism... /s




My guess is that the increase in number of posts related to ADHD could also be attributed to a form of astroturfing by YC Companies (Inflow - one that I had seen being recommended a few weeks back).


That sounds plausible as well and I don't think both theories are mutually exclusive. The Get Inflow LTD was incorporated in May 2020 which loosely fits the above COVID-induced mental health crisis narrative. A worldwide event like that has an impact across various fields. Just like we've seen a general uptick in video-streaming and remote working tech companies since then.




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